I’m trying to work out what this traffic is.

I’m looking after an Australian bookstore. When looking at my analytics, I noticed we are getting 2,477 Visits from New York. After looking into it, I can see that
they are mostly from the network location microsoft corp.

They are all new visits and they have a 100% bounce rate. They also have 0 time on site.

Anyone know what this could be? Is it Bing indexing?

Cheers

sounds like a bing bot.

not sure if your analytics offers the IP’s but cross reference the ip’s they’re visiting from with a list of bing’s indexing bot ips.